Groundworks

About Groundworks Industries

Founded in 2014, Groundworks Industries is based in California and Oregon. The company was established with a mission to invest in the limitless possibilities of cannabis. The vendor powers the most engaged and thoughtful brands in this industry with the aim to refine cannabis culture in the nation and to transform the perception of the industry. There are 5 investment categories for Groundworks: production, processing, distribution, services, and retail. Trying to break stereotypes for cannabis cultivation and distribution, the company sets new standards for all stages of the business management. The company’s most recognizable brands are Electric Lettuce, Pruf Cultivar, Serra, and Farma. Groundworks forms a business strategy for each acquired brand, performs their cross-functional support, and thoughtfully curates each dispensary.