Grower Stories #130: Jeffery Freeman Jr

MFUSED develops affordably-priced cannabis vapes and more

The AskGrowers team chats with Jeffery Freeman Jr., who talks about MFUSED and how the company is leading the way when it comes to cannabis vapes and full-spectrum products. He talks about how the brand is Clean Green Certified in Washington State, focusing on enhancing each strain’s best characteristics while also ensuring the safety of their products and people. He also tells us about his favorite strains to smoke and the reason why he’d like to smoke a joint with Elon Musk. #growerstories

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Tia (AskGrowers) : Tell us how you started MFUSED?

Jeffery Freeman Jr. : Spurred by the vape craze in the early 2010s, we looked at the cannabis space as enthusiasts and saw that medical marijuana was starting to roll out and safe, pure options would be needed for patients.

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Tia : How does your brand differ from others similar to yours?

Jeffery : We are pioneers in the cannabis vape space; we are proficient in most extraction technologies and have dialed in formulations that are custom to our products and focus on known outcomes. We have a tiered portfolio of products that meet customers in their cannabis journey and price our products according to the true value and cost associated with production.

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Tia : How do you make your distillates? Are there any chemicals in it?

Jeffery : Unlike most brands, we use different crude methods to maximize the full plant's potential. The majority of our distillate is made using large-scale ethanol extraction, then run through various filtration technologies such as wipe film or short path distillation depending on the goal with the oil. Our lab is one of the few Clean Green Certified facilities in Washington State. We're always pursuing the gold standard as far as safety when it comes to the products, processes, and the people who are manufacturing.

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Tia : How are they different from other distillates on the market?

Jeffery : We have pioneered a grading system for our distillate. We are committed to high potency, no residual solvents, and taking the time to remove any bad smells in the oil so that our base ingredient oil is pure and ready for formulation. We are also Clean Green Certified, so our lab is one of the gold standards in Washington State.

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Tia : Tell us more about the full spectrum CO2 you have in your product line?

Jeffery : Our full-spectrum oil focuses on capturing and maximizing the strain's best characteristics. We activate just enough cannabinoids to avoid the crystallization of THCA and emphasize preserving as many naturally occurring terpenes as possible to help showcase the genetic profile.

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Tia : Are there any brands in your state you appreciate and follow? And in the U.S.A. in general?

Jeffery : Yes! We are big fans of cannabis and the innovators that exist in the space and love to support our friends in the industry. We are fans of our friends at Polite, Revida Labs, O.L.E.O., Swifts, C4 Edibles, Tranquil Forest, Freddy's Fuego, Sky High Gardens, Gold Leaf, Soulshine, Falcanna, Torus Cannabis, TRU-THC, Lucky Louis, High-Grade, Grow Sciences, Tokem Cannabis, and many many more that we'd love to list.

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Tia : What is your personal cannabis consumption routine? Does it affect your work/ life?

Jeffery : I use cannabis for both maintenance and pleasure. I wake up and use the Polite Power Up formula that's super-packed with CBD & C.B.G., which helps me get activated and ready to take on my day. During the day, I'll take a few pulls on the MFUSED strain-specific distillate vape or our Twisted-inspired flavors. Then, as a nightcap, I'll treat myself to our new T.E.C.H.N.I.Q. Terp sauce tanks, and/or hit the snooze button and try the Polite Rest Well.

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Tia : Your top strains to smoke? Why?

Jeffery : Sunset Sherbet, not a high T.H.C. product but an amazing flavor, helps me get creative and doesn't knock me out to ensure I am present for my two young children. I am a big fan of our BALANCE Ratio's Ringo's Gift 10:1 - one of my favorite tasting strains.

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Tia : What are the 3 main trends in the cannabis industry in 2021 for you now?

Jeffery :

1. Inclusion of emerging cannabinoids considered minors (C.B.G., CBN, C.B.C., CBD, THCV, C.B.T.).
2. Purpose-driven formulations with a focus on known outcomes using emerging cannabinoids.
3. More F&B companies entering the cannabis space and the expansion of liquid and solid edibles.

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Tia : If you could have a chance to smoke with anyone on this planet, who'd that be and why?

Jeffery : [tooltip title="Elon Reeve Musk" content="Billionaire entrepreneur, known as co-founder, investor and CEO of Tesla, SpaceX and Neuralink."]Elon Musk[/tooltip] - huge fan. I care deeply about humanity and renewable energy and expanding and preserving the human race by becoming an interplanetary species. I admire his risk-taking and how he puts it all on the line to prove his ideas.

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Tia : Do you plan to expand your brand with time? If yes, what do you plan to add to your product line?

Jeffery : Yes, we have expanded our brand already. We worked with the wonderful physicians and clinicians at the AIMS Institute in Seattle to introduce the first clinically observed, and physician-developed and endorsed phytocannabinoid product called POLITE. We are also very proud of our collaborative line called T.E.C.H.N.I.Q. This is the ultra-high-end connoisseur product where we showcase the best cultivators and do a fully co-branded product in our custom O.E.M. terp sauce tank.

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Tia : What are your predictions on the cannabis industry for the next 5-10 years?

Jeffery : I see inevitable federal legalization. The industry is shifting towards formulation, with new lesser-known cannabinoids and food and beverage products becoming the most common forms of consumption. I also see the development of safe consumption spaces such as restaurants, bars, private tasting rooms, and clubs popping up. I also see a new plant-based wellness sector emerge, as customers and patients look to alternatives to pharmaceuticals.

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Thank you so much, MFUSED team, for taking the time to do the interview. To learn more about them, head on over to their website.